4 Benefits of an Effective Online Presence - Personal Trainer Websites and Marketing

4 Benefits of an Effective Online Presence

Just in the last decade, we have seen a transformation in the way we communicate, interact and even do business. With the increased use of the Internet and the skyrocketing demand for smartphones and tablets, having an effective online presence isn’t just recommended, it is essential to succeed in this competitive fitness market.

It only took the Internet four years to reach 50 million users compared to the 38 years it took the radio and 13 years for television. Now the Internet is the first place a person turns to for information. The beauty of an effective website, is it can offer limitless opportunities for practice owners. Major benefits of an effective websites include: 

  1. Wide Outreach - With over 2.4 billion Internet users, the Internet is where people are turning to for schools, shopping, community and even physical therapists. In fact, over 96% of people are already searching online for physical therapists each month!
  1. Cost effective - If leveraged effectively, a website can offer infinite possibilities for practices 24/7.  So, while personal trainer and physical therapists are with a client, on vacation, eating dinner or even sleeping, websites are still working making information and services available to clients at all times of the day.
  1. Target Oriented - Search engine optimization is the process of improving traffic to websites and if done correctly, physical therapists and personal trainers can have their practices come up on major search engines, driving traffic directly to their practice.
  1. Informative - Websites serve as a great resource tool for clients. Physical therapists can use this space to provide recommended readings, sell your books, and provide links to hot topics. The Internet is now the first place a personal goes to for information, wouldn't it be great if the first place they went was your website?

"The reality is, an online presence is more than just having a website, it is about utilizing the power of the Internet effectively to make it work for practices and offer conveniences that clients are demanding," says Denise Marshall, Business Development Associate at PhysicalTherapistSites "At PhysicalTherapistSites we offer the jewels of online marketing and we are excited to help healthcare professionals get the absolute most out of their website."

PhysicalTherapistSites specializes in creating websites that are engaging, professional, cost-effective, and extremely simple to maintain, and help healthcare professionals successfully market and manage their practice online. PhysicalTherapistSites package (with no set-up fees or contracts) includes everything that’s needed for a professional online presence, including Search Engine Optimization, integrated email, editing tools, credit card processing, online appointment notifications, and unlimited technical and customer support.

The American Sports and Fitness Association has partnered with PhysicalTherapistSites for an easy, affordable and effective website. Plus, the American Sports and Fitness Association has negotiated a special deal for you to receive your First Month FREE! Start building an effective online presence today by going to http://www.PhysicalTherapistSites.com/ASFA and entering Promo Code: ASFA for One Month Free!

For a list of all of our certifications, just click: Fitness Certifications

To see our Personal Training Certification, just click: Personal Training Certification


Back to blog